Entrepreneurship

Hello there ! The main purpose of us creating this blog is for our assignment that had been given by our lecturer, Prof. Madya Hoe Chee Hee. This is for our entrepreneurship subjects, here we are going to promote some successful entrepreneur that had been write by us based on readings and some references. Besides, we also would like to promote our beautiful university which is Universiti Utara Malaysia as some of you guys might not know about the existence or the location. Hopefully, the information about the entrepreneur help all the readers to gain some knowledge. You might click the menu above to view more.

Our group member with our lecturer

Our group member during discussion

Failure is an Option for Tan Sri Syed Mokhtar Al-Bukhary

      Entrepreneurs are the driving force and catalyst for the national economy.  Every entrepreneur who wants to succeed must have a few features that will help them achieve their goals. An entrepreneur want to achieve his  dream must continue worked out to achieve their desires. There are lots of positive features and characteristics to help the entrepreneurs to be succeed. 

      One of the characteristic that should be possessed by an entrepreneur is able to face the failure and able to assume the failure in the future. Every entrepreneur has been  failed before they succeed. Failure means the entrepreneur are trying to attempt something and learning something new. Although they face the failure, they never give up and determine to do better in their future.

     A Malaysian entrepreneur has this kind of characteristics who is Tan Sri Syed Mokhtar Shah bin Syed Nor Al-Bukhary. According to official website of Alor Setar (2015), he was born in Alor Setar, Kedah in 1951. His family from Hadramout, Yemen. His father always travel to central Asia for transaction purposes. They are living in poverty to the extent that they live in wooden houses do not have a bed, table or chair. Thus, he was determined to become successful person to leave this difficult situation. He is the richest Malay millionaires. He is the owner of ‘Yayasan Al-Bukhary’. He is also involved in various fields of business based on farming, construction, engineering, infrastructure and ports.

Tan Sri Syed Mokhtar Al-Bukhary

      According to Usahawan (2015), the evidence proved that he showed his entrepreneur characteristics when he was a student, he used to helped his father in cattle farming after school. As their family was having own business, he decided to made Alor Setar to a cattle trading centre. However, the foot and mouth disease in 1970 has devastated the entire business of their cattle. They was very disappointed and decided to no longer involved in the business. However, within a few weeks, his fighting spirit had risen again. The failure never deter Syed Mokhtar. These diseases barriers have been a lesson for him. He understood that an entrepreneurs should be create few business to lower the risks Thus,  he not only selling meat in the market, he also involved in transportation business. In 1972, he managed to get a permit for the four trucks under the company's class A vehicle’s Sentosa. He applied the loan from the MARA and he used to purchase two trucks Mercedes 911LS. With using trucks, he  started to do rice business. 
     
     According to Usahawan (2015), Syed Mokhtar Shah established Shah Company and applied for a rice trade license from BERNAS and eventually he successfully won the contract for the supply of rice to the FELDA, MARA, PERNAS trafficking and several subsidiaries of Johor State Economic Corporation In 1975. After that, he later expanded its business to other commodities such as sugar through Bukhari Sdn. Bhd. which remains to this day.

      After expanding its business fields ranging from commodities to transport, he stepped to the manufacturing sector. This is because his success was awarded the contract to make military uniforms for the Ministry of Defence. Therefore, he decided to set up two companies, namely Amtek Holdings to manufacture shoes and Oriental Garments Uniform Division for the manufacture of clothing.

      As a conclusion, becoming a successful entrepreneur, we should have the special characteristics that can be a catalyst to yourself to reach that stage. Thus, we should also considers that failure is an option that is required in order to bring us to be a successful entrepreneur. Syed Mokhtar is an individual who should serve as an icon by young people who want to start a business and aims to be an entrepreneur who is able to success on the international stage.

Open Risk Taker Tony Fernandez

     In the past,  we often hear about the figure of Malay entrepreneurs Tan Sri Mokhtar Al Bukhary, Chinese entrepreneurs Tan Sri Robert Kwok, Group Mydin, but nowadays we want to also draw attention to a figure of extraordinary entrepreneur of Indian origin, namely Dato’ Tony Fernandez. Who is Tony Fernandez? According to Air Asia Director Borography (2015), Tony Fernandez was born on 30 April 1964 in Kuala Lumpur, Malaysia. He was a founder and leading low-cost carrier Air Asia. Perhaps many people know about Air Asia but never know that Tony Fernandez is a musician who has headed recording for company Warner Music (M) Sdn. Bhd. He is a prominent figure in the Malaysia and we respected for his success sparked a revolution in the  airline industry in Asia. 

Tony Fernandez

     
     Tan Sri Anthony Francis Fernandez also known as Tony Fernandez who is from Malaysia. He is the founder of ‘Tune Air Sdn Bhd'   which introduced a cheap flight to the population with the slogan, ‘Now everyone can fly'. In addition, he probably is an example of an excellent  entrepreneurs because of he is willing to take risk with considering the effect of the short and long term. What is the risk? Risk is the likelihood of harm or loss that will happened. The risks he been taken are company suffer from depletion, lacked of cash flow and also the aeroplane accidents that may cause lots of people died or injured. 

     Furthermore, according to Air Asia Director Biography (2015), Tony appears as a hyperactive man and focused in what he interest only. He could have whatever he had, although still far from adequate as leasing his home and use all his savings to buy the company with a value of ‘RM1’. He takes a big risks to deal with it. For your understanding, Airlines company has two planes which is Boeing-old and they had a debt of RM40 million. However, they will be given six months only to pay off all the outstanding debt. Thus, Tony Fernandez was trying to solve this problem. It erupted when Tony Fernandez had the opportunity to meet with Dr. Mahathir in October, 2001. So, Dr. Mahathir advised he to purchase existing companies, rather than creating the own company. 

     After 11 September 2001, a period of the worst in the history of commercial aviation industry, causing many people thought that Tony Fernandez has become ‘crazy’ because there are no people at that time who dare to fly. They also predict that the Air Asia Company will go bankrupt. After a year, Air Asia Company  is able to explain the whole debt, and no longer suffer losses.

     Besides, according to The Wall Street Journal (2015), Air Asia Berhad is able to operate schedule domestics and international flights to more than a hundred destination with spinning more than 20 countries. The most important is “ Now Everyone Can Fly”. Tony Fernandez provides an opportunity to everyone with a extreme low budget either you are poor or rich.

      As a conclusion, we have learnt if we want to succeed in the future like Mr. Tony Fernandez, we should take risks. As we have the determination to do something, we are able to do it even though others thought we are crazy. We cannot stop the people to comment us but we can ignore the comments by others. Just do what we want to do. 

Team Oriented Larry Page

     According to Oxford Advanced Learner’s Dictionary (2015),  team refers to a group of people who work together at a particular job while oriented refers to direct somebody or something towards something beside to make or  adapt somebody  or something for a particular purpose. Thus, team oriented refers to someone works with others effectively and able to contribute in achievement of organization and group targets. They will accept responsibility and ownership project sharing and can maintain communicate with team members with open mind. They usually utilize strength  of individuals within group to the benefits of the team. 

     Larry Page shows team oriented in leading his team. Larry Page is a Internet entrepreneur and computer scientist. He born in Michigan in 1973. His parent were computer experts influenced him to follow footsteps to study computer engineering at Stanford University and he met Sergey Brin. Larry and Brin collaborate on the project called “Backrub” In 1996. This project investigated the method of sites be linked back to different web pages. They worked together and realized helping people find pages with more incoming links which is particularly from credible websites. They desire to create search engine(Kettler, 2014)in 1998.They developed and created “Google”. Google becomes the most popular search engine in the world after launching. The Google averaging user nearly at 3 billion queries searches per day, 90 billion searches per month or 1.1 trillion searches per year in 2012.

Larry Page

          
     Larry Page shows team oriented in recruiting his team. Larry always looks for  new candidates by giving a confirmation  to interviewees within weeks. As a team player, he passionate in hiring employees from others country to  aim for diverse workforce and various backgrounds. He is  equality and open minded because he used to hire people from various race, nationality and religion.  He always recruit the excellent people in different fields to fulfil his demands in build up the best team. He requires  team work with creative ideals for Google.

     Moreover, Larry Page shows team oriented in communicating with his employees. Larry Page believes “Google should be like a family” so that Google get better productivity. He used to  ignore about hours worked, he  always pays attentions to the output. He builds stronger relationships with his subordinates when implementing the best things he can do for them. He will interview the employees know their demands. He has been asked the 40000 main staffs and employees out to write him 60-word updates on their current projects. He encourages quick decisions making. The top executives only have to go for meeting once per week to discuss and make faster choice. It saves time and efficiency of employee  at Google is higher. 

     Larry Page shows team oriented in motivating his team. He prefers his employees to feel they are having a meaningful impact and are contributing to the good of the community. Google strives to remain an open culture so everyone feels comfortable when sharing opinions and ideas to others. Google’s organizational structure is moderate, it tilts towards the flat side. The employees’ positions are divided based ob their interests. Thus, the hybrid multidivisional structure is more advance to Google. So, the centralized are able to plan as small business units have flexible thinking and they are innovative. He provides employees with  financial and non-financial motivation. Larry  believes that treating people well  could build a top team. 

       As a conclusion, we believe that a leader should be team oriented to lead his team to achieve the goal of company. Thus, the young entrepreneurs should start to participate in seminars and course to gain higher level confidence and be a good leader.

Outcome Oriented Bill Gates

      According to Oxford Advanced Learner’s Dictionary (2015), outcome refers to the effect or result of an event or an action while oriented refers to direct somebody or something towards something beside to make or  adapt somebody or something for a particular purpose. Based on The Workplace (2015), outcome oriented same meaning with result- oriented while according to 12 Manage The Executive Fast Track (2015), a outcome – oriented leader can achieve maximum result based on clear and measurable agreement made previously. Hence, the employees can understand the goal clearly and achieve in short periods. 

      Bill Gates was born on October 28, 1995. Bill Gates family is having political, community service and rich business background. He believed in achieving his goals through hard work and an intelligent person will use their intelligence. Thus, they can achieve goal easily. When he was young, he was ambitious, aggressive, competitive intelligent and outcome oriented.  Bill Gate’s learnt computers when he was in primary school. He and Allen (best friend)  formed “Programmers Group” in late 1968. They found a new way to apply their computer skill in Washington University and ISI (Information Sciences Inc.) agreed to give them royalties, whenever it made money from any of the group’s programmers. As a result, the business deal signed with Information Sciences Inc.

Bill Gates

      They formed a new company and developed a small computer to measure traffic flow, but they end the business after leaving school. He decided enrolled courses, which is Harvard’s toughest mathematics courses. He did well over there but he had no interest. They start discuss new ideas for future projects and starting a business within a year. After he has dropped out from Harvard, they formed Microsoft. Its vision is “A computer on every desk and Microsoft software on every computer”. He need the outcome in his future and work hard for it. He continue challenge the others company until Microsoft succeed. In 1980s, he and Allen introduced the PC operating system software, Microsoft Windows, which was obscure and not widely used. They also produced various word processors, spread sheets, and other office software. 

     By the mid-1990s, Microsoft’s products became most widely used in the industry by leader. Most of the personal computers run Microsoft software, which were Microsoft Windows operating system and the Microsoft Word processing software. This excellent outcome came up with higher profit. This prove that he won in the technology competition in the industry. He hopes he can always catch on to the next big thing. He made adjustments for structure and software in order to establish themselves as a major player in these industry with the Microsoft Network and Microsoft Internet Explorer web browser. Besides, Bill Gates passionate in creating a new amazing programmers. They were wizard at technology, writing computer code, programming. He ignored the outsider’s critics and only focused on customer’s demands. He always buys research and software from other companies or entire companies. He allowed Microsoft to use lots of money for investing in research and development but he thought  it is the most valuable asset of Microsoft and it pays off great returns.

     He knows the techniques to lead, communicate, organize, and make decision for employees. He always desire to hire the right people who can work with passion and not just concerned with getting by. He always ensure employees will concern with the actual results. That’s way Microsoft would produce and get the good result.

      He experts in simplifying structure of organization and communication. He always emphasizes the requirement for achieving the goals and has virtually eliminated the use of paper in Microsoft’s day-to-day functions with utilizing email. He always adapt the environmental changes with predicting exercises foresight even not always be accurate in producing the right products. He always at the right place at right time and assesses risk-reward ratios. He cares about the customer and about his products. He tests software on customers before launching and encourages customer feedback on his products. As a result, we learn that a leader not only has to be smart but he has to know how to adapt himself in the hard situation while trying to find out the solution for better outcome.

Networked Richard Branson

      Networking in business is developing and using contacts made in business for the purposes beyond the original reason (Clifford, Shandrow & Enthis, 2015) while according to Business Dictionary (2015), networking is creating a group of acquaintances and companions and keeping it operative through daily communication for mutual benefit. Nowadays, many business use networking as a key factor in their marketing plan. It helps to develop a strong feeling of trust between those involved. For example, the relationship between suppliers and businesses. In business world, there’s a quote says that ‘it’s not what you know it’s who you know’.

      The example of entrepreneur that use networking in business is Richard Branson. Based on the Richard Branson Biography (2015), Richard Branson was born on 18 July 1950, in Surrey, England. His father’s name is Edward Branson. His father worked as a barrister. His mother’s name is Eve Branson, his mother worked as a flight attendant. Richard struggled with educational institutions because of dyslexia. At the age of 13, he attended to Scaitcliffe School. After that, he transferred to Stowe School, a boarding school in Stowe, Buckinghamshire, England.

Richard Branson

     Based on the Richard Branson Biography (2015), Branson was dropped out at the age of 16. After that, he starts a youth-culture magazine called Student. The publication which is organized by students is specifically for students too. It was launched in 1966. The first 50,000 copies were given for free, after Branson covered the costs with advertising. By 1969, Branson moved to London. He lived in area where it was surrounded by the British music and drug scene. It was during this time that Branson had the idea to begin a mail-order record company called Virgin Record. At that time, it was only to help fund his magazine efforts. The company performed well enough to expand his business venture, adding a record shop in Oxford Street, London. He even managed to build a recording studio in 1972. 

     Based on the Entrepreneur (2012),  Richard Branson shows his networking skills when he started networking on behalf of Virgin Music. He needs to meets with many agents, persuading musicians to sign with his company and finding distributors. At that time, he swapping phone numbers only uses napkins. 

      In the beginning, he attended many industry events and meet key players in the industry. He always joined regional business association. Thus, he can learn many things about market condition. He also met many potential mentors through the school events, clubs and business groups. This is because he realized that when he get stuck or when something goes wrong, these contacts will be the people that he can call for help. 

      According Entrepreneur (2012), he is also aware that to start up a new company is tough and challenging. So, he starts to build his network and searching for smart, supportive partners and employees who understand and share his goals for the business.  When he started Student magazine as a teenager, he only worked with a small group of other students. Their tireless support was invaluable as they got the magazine going. Some of his workers continued to work together for decades, and they have become among of his closest friends. Furthermore, he also built a network of peers, he did not wary of making friends with his competition. Because when he saw other people achieving similar goals, he feels confident with his own plans and dreams.

             

       As a conclusion,  we learn that networking is very important in this digital age. Thus, a successful entrepreneur should aczquire on applying the technology items in order to catch up with the latest trends.

Visionary Jeff Bezos

     According to Business Dictionary (2015), Vision is defined as an inspirational statement of what an organization would like to achieve or in the short period or long period of time. It is designed as a clear guide for deciding the courses of the operation while visionary is someone or something that thinks about the future or advancements in a creative and imaginative way. According to Your Dictionary (2015), definition of visionary is someone with uncommon or revolutionary ideas about the future or progression. The entrepreneurs acquire this trait are innovators who are always searching to either develop a new idea or improve an existing product or service. With that, they will become a pioneer for a whole new industry.

     One of the successful visionary entrepreneur is Jeff Bezos. Jeff Bezos was born on 12 January 1964  in Albuquerque, New Mexico, USA. His biological father’s name is Ted Jorgensen. BeOS’s parents were married for only less than a year. Bezos showed his interest in creating something since he was just a child. He often went to his parents’ garage and turning it into a laboratory and rigging electrical contraptions . When he was a teenager, his family moved to Miami. It is during this period he developed an interest for computers. He used to perform well in the high school. He also the valedictorian of his class. Jeff Bezos started his business since he was in the high school. He started a business of an educational summer camp which was called the Dream Institute.

Jeff Bezos

     After that, Bezos pursued his interest in computers at Princeton University. Then, he graduated in 1986 with a degree in computer science and electrical engineering. After graduation, he got a job at several firms on Wall Street such as Fitel, Bankers Trust, and the investment firm D.E. Shaw where he was named the youngest vice president in 1990. It is also here that he met his wife Mackenzie. According to Biography (2015), while he have a very successful career, Bezos chose to take a big risk to move into the world of e-commerce. In 1994, he quit his job and then moved to Seattle and focussing on the potential of the internet market by opening an online bookstore.

      Jeff Bezos was one of the best visionary entrepreneurs because he establishes Amazon, an electronic commerce company. He got this idea while he was on the way from New York to Seattle. Then, he realised that the internet can change the way the world shops.  He envisioned the opportunity of exploring new kind of business and he tried many ways to reach limitless number of people across the world. According to Kumar (2012), Jeff Bezos visited the American Booksellers’ Convention in Los Angeles where he decided of doing book business. He saw that the book wholesalers had a long electronic lists of their inventory but he noticed that the book wholesalers have no single platform for the public to just simply order the book and get the book delivered to their addresses. He did not managed to find a partner to start up his business because at that time, a lot of people did not believed on the potential of electronic shop. Thus, he decided to start the company alone without any financial supports. He wrote the business plan with his wife and started his company just from their garage.

     In 1995, he launched his site and spread it to all across the world through his 300 beta testers (Kumar, 2012). After that, on July 16 1995 he founded Amazon which is named after the South American River. Within just a month his site Amazon.com could sell books in 50 states and 45 foreign countries. The site started expanding significantly than he expected. In 1997, the company went to market and sales started increasing by every week.

     As a conclusion, we learn that  a leader or a company should have the visionary and mission to give the direction for employees in order to do their duties in the correct ways. Thus, the people can achieve their goals more easier with vision.

Open Culture Vivy Sofinas

     Open culture was one of the important traits that an entrepreneur. Nowadays, most of the consumer want something that is creative especially the youngster. According to CIAC (2011), an entrepreneur should always get to know what is happening in the surrounding and ensure that they are in the right path going through the era and also spread the knowledge freely. An open culture entrepreneur should collaboration and share the information with others without restricted by rules and regulation. Moreover, usually an entrepreneur who were exposed to the culture evolution can create something great and acceptable by most of the people. Nowadays, most of the entrepreneurs are open culture.

     Vivy Sofinas Yusof is one excellent example of an entrepreneur who starts her business since she was young. Vivy Sofinas Yusof was studied law at the London School of Economics in the United Kingdom (UK) when she was 25 years old. She was keen in to see the development of fashion in UK and does not want to be left behind. Thus, she always keep her appearance feminine and applies fashionable attires. Besides, the UK residents are appreciative about the local designer’s works. Thus, establishing an online shopping process is also not a novelty in that country at that time. Most of people in UK would like to shopping through online compare with Malaysian.

Vivy Sofinas

     Upon her graduation, she came back Malaysia and she helped her father in the business of real estate. Even though she could not find a real satisfaction as she has a deep interest in fashion. She yearned to shopping through online as she had been busy each day with tasks in the office and caused her do not have time to shopping. Inspire by the open culture of UK, she always aware that the development of information technologies is rapidly increasing. She decided launched an online shopping center named FashionValet.net in 2009 after obtaining the views and agreement from his father. She establishes FashionValet.net (FV) which is the hub of local fashion designs. She started this business with her partners who is the founder and is also her colleagues in UK, Fadzarudin Maher and Asma 'Nasaruddin.

Vivy Sofinas promoting Fashion Valet

     When first business she has established, she moved along in a team to find local fashion designers. For the first month, they were able to collect a total of 15 local designers but they do not have office to operate yet. However, she still have to be selective in choosing a design that will marketed in Fashion Valet. She used to choose the designs that are relevant to wear, simple and not outrageous. With open culture, she want to introduce local designers of FV to the world and want to open the eyes of Malaysian consumers to appreciate the local design. The local design results in FV has penetrated Brunei, Singapore, UK, Germany, Indonesia and Bangladesh besides Malaysia currently. Nowadays, Fashion Valet that started by Vivy, Fadzarudin and friend Asma Nasarudin, three person only obtain more than 30 employees and ready stocks are more than 300 brands from across Southeast Asia.

     Vivy Sofinas Yusof  shown that the importance of open culture for an entrepreneur. It can create a successful and  inspiring story. This can be a lesson for youngster who is keen in doing online business in the future.

Obsevant Amancio Ortega

 
     According to The Free Dictionary (2015), observant is paying close attention to detail, watchful or heedful. To become as a successful entrepreneur, we must have this trait. Observant people used to solve problem with their obtained skills. Observant people might be more likely to be considerate of other effects as a result. They can make a best decision and they can make a good choice for their company. Observant people notice body language, posture, eye contact, facial expressions, and changes in breathing. It’s a common belief that when we lie, we don’t make eye contact with the person we’re lying to. You can’t hide anything from an observant person. Since observant people always take in their surroundings, they’re excellent at spotting landmarks or points of orientation, especially in large or crowded environments. They take chance from this advantage to create new thing that people need.

     Amancio Ortega acquires the characteristics of an observant. Amancio Ortega Gaona is a Spanish fashion Businessman and Inditex Fashion Group’s chairman which is known as Zara. Zara is a clothing and accessories retail shops. According to Forbes (2015), Amancio Ortega’s net worth is estimated at $66.4 billion. The net worth of Amancio Ortega  is a  inspiring rags story, Amancio was born in poverty to a railroad employer and a housemaid. Amancio Ortega net worth came from his business portfolio are gas, fashion, tourism, banks and on his real estate holdings around the globe. He worked as a delivery boy in a textile firm. He worked hard and learnt the basics of business overtime. Finally, he and his wife succeed in their business which is  co-founded  ZARA, his first step to Amancio Ortega net worth.

Amancio Ortega

     However, money never shifted his focus and he continued to work hard. He is a workaholic and likes to do his work himself and doesn't take vacations. Despite being owner of one of biggest fashion brand he likes to dress casually and it does not give it too much attention. He divorced and has two children from that marriage but his daughter from his second wife is considered to be his successor. He was decorated with "Grand Cross of the Order of Civil Merit" in 2009 and in 2001. He announced his retirement from position of chairperson of Inditex group. Amancio Ortega net worth allowed him to own a luxury apartment complex in Miami and has real estate holdings in Madrid, Paris, London and Lisbon. He has a horse-jumping circuit and also has made investments in gas, tourism and banks as he observe and assume that these fields can be developed better in the future.

     From nothing, he becomes as a top richest man in the world. It is impossible to be if he not an observant people. He is very humble beginnings Ortega grew up in a row house in La Corunna, in northern Spain, his first job was in retail, at Gala, where current owner José Martinez was his friend (Walt, 8 Jan 2013). He always examines with care things that his is going to do to his business. Based on the Demand Ware (2015),  fashion group has its own brands such as Massimo Dutti, Uterqüe, Pull and Bear, Stradivarius and Bershka. Every decision that he make, it include everything. Even though people criticed him never believe others but he ignore them. European financial institutions will be compulsory to submit information to the European Commission disclosing revenue, taxes paid, profitability and the number of employees in each country where they operates. 

      For example, when disparities between where companies generate sales  happened and where they reported their profits have drawn the attention of tax regulators. Because of that, European financial institutions will be required to submit information to the European Commission disclosing revenue, taxes paid, profitability and the number of employees in each country where they operates. This case make him decided to make decision by himself in his fashion retailers with using profit- shifting techniques since the early 1990s, following on the heels of pharmaceutical, chemical and technology companies.

      According to The New York Times Magazine (Nov 9, 2012), Zara has made its name offering clothing at low prices, based on high end brands to make more profit. Amancio Ortega very alert in every situation, he also always look the new designs for his costume. He also always alert with the latest fashion and the preferences of people in order to fulfil their needs and demands. Thus, the sale of Zara clothing always achieved the highest level sales of online market. Besides, he will also note about the depreciation of money and money flow. In addition, he realise that many new companies grow up and he proved that if the customers bought the item from online, the transportation fees will be free of charge.

      As a conclusion, Amancio Ortega is very careful, observant and smart people in the process of establishing his own company. We learn that entrepreneur must be has future thinking and always alert to environmental  issue.

Proactive Steven Paul Jobs

     The adjective proactive can describe a person who get things done. If you are proactive, you make things happen, instead of waiting for them to happen to you. According to Vocabulary Dictionary (2015), active means "doing something." while prefix pro- means "before." If you are proactive, you are ready before something happens. The opposite is being reactive, or waiting for things to unfold before responding. Think about winter cold season. A proactive person washes his hands and takes vitamins; a reactive person gets sick and takes cold medicine. If you want to be a successful entrepreneur, you must have this trail in you.

                                                                    

     One of the most proactive successful entrepreneur is Steven Paul Jobs, or know as Steven Job. He was best known as the chairman, co-founder Apple, and chief executive officer (CEO) of Apple Inc. CEO and largest shareholder of Pixar Animation Studios. Steven is a member of board directors of The Walt Disney Company following its acquisition of Pixar and founder, chairman, and NeXT Inc. CEO. Jobs is also known as a pioneer of the microcomputer revolution of the 1970s, along with Apple co-founder  Steve Wozniak. People described him as the creative and proactive entrepreneur whose passion for ferocious and perfection drive revolutionized six industries, personal computers, animated movies, music, phones, tablet computing, and digital publishing. He is very proactive in making his company run well. In 1976, when Jobs still be co-founded Apple, he sold Wozniak's Apple I personal computer (A Coeur Ouvert, 4 Jan 2015).  The duo gained fame and wealth a year later for the Apple II, which is the first successful mass-produced personal computers. According to video The Online Cooperate Culture (2015), after a tour of Xerox PARC in 1979, Jobs realised that  Xerox Alto have high commercial potential, which was mouse-driven and had a graphical user interface (GUI). This caused the Apple Lisa failed in development in 1983 followed by the brings to successful Macintosh in 1984, according to Forbes 400 (2015).

Steve Jobs

     Become the first company that are mass-produced computer with a GUI, the Macintosh instigated the rise of the desktop publishing industry in surprise in 1985 with the addition of the Apple Laser Writer, the laser printer that be first created to feature vector graphics.  By following a long power struggle, Jobs was forced out of Apple in 1985. After he leaving Apple, Jobs took a few of its members with him  to found NeXT, a computer platform development company focusing in the local art of computers for higher-education and business markets. Moreover, Jobs helped to initiate the visual effects industry developed when Steve funded the spinout of the computer graphics division of George Lucas's company Lucas film in 1986. The new company, Pixar, would eventually produce the first fully computer-animated film, Toy Story an event be made successfully  in part because of Jobs’ financial support.

     According to Stanford News (2009), Steve became the  Apple CEO once again. He decided to go back to the company, which was on the verge of bankruptcy to back to profitability. Apple never get profit without job’s ability. It is because he is so proactive find the solution for how to make his company making profit. Otherwise, he is person who is very open minded and very positive even though he dismissed from his own company. Steve Jobs, (in his speech at Stanford University 2005) said that he dismissed from company was the best thing that could have ever happened to him.

Steve Jobs with the apple product

     According to Entrepreneur (2014), Steve Jobs has affected  lots of  computer design. It is because of his idiosyncratic leadership style, hyperbolic presentations, and straightly hands-on management be shown have inspired the envy of executives and the fear of more than lots of employees and competitors. Even though he steps down from the helm at the Apple company he founded, he sets an example for those who would aspire to his level of leadership. He is very proactive. Everything that he do, it always give his best for his company. He also like to communicate with his costume, with that ways, he know what his costume need better than they know. For example, above everything else, Steve Jobs really understands his customer deeply. Although he  as a CEO, Jobs has bucked conventional wisdom in the industry and avoided the customers’ demands and expectations of the industries. Sometimes, the most critics’ consumers will bring the best end-user experience and Steve understood it at the time to market.

     Moreover, Steve has announced that 99 percent music can be downloaded through Apple phone without any payment. It made many consumers unbelievable with it. It was because people were used to downloading music online for free. At that moment,  the music industry unwilling to accept it and conscious about the rock-bottom price per song. Jobs' apparent stubbornness appeared as an out crop for his deep view about user experience. He realised that Apple’s users actually did know their own demands. Hence, Steve Jobs just fulfilled  the customer’s demand .

     As a conclusion, Steve Jobs run Apple with empathetic, effective and creative . He was a leader of people.

Aananda Krishnan

      Being an anti–orthodox Malaysian figure, Tatparanandam Ananda  Krishnan is an entrepreneur that should be mentioned. Born in Brickfields, Kuala Lumpur in 1938, he is currently estimated to hold a net worth of RM 32 Billion. With this extremely big figure, he succeeded brought himself up climbing the rank in Forbes to the 129^th place in the world, and 2^nd place in Malaysia. Most of the billionaires in the world are easily spotted and recognized based on their lifestyles, Krishnan prefers to have a low profile state of living and it is clearly shown and witnessed amongst the people. According to Sydney Morning Herald (May 28, 2011), Tatparanandam is familiar with his own quote: "I have heard some people say I have a low profile. Is that important for somebody be high profile, anyway? I am just doing my job." He is the founder and CEO of Usaha Tegas Sdn. Bhd., which is a Malaysian investment holding company which its principal investments include telecommunications, media, property, oil  and gases companies. 

Ananda Krishnan

     According to Sydney Morning Herald (May 28, 2011),  Malaysians are recognized him for his public listed entities such as Maxis Berhad and Astro Holdings Sdn. Bhd. Maxis was one of the earliest telecommunication company existed in Malaysia, which is supplying cellular networks services to those have their cell phones or mobile phones. Meanwhile Astro is a famous broadcasting company. Abroad, Astro is similar to Netflix, but its content is much safer and filtered to match all audience age range. All those achievements were made and resulted from high interest in properties, and splendid knowledge in business which he fathom through education. Krishnan studied at Victoria Institution, Kuala Lumpur when he was a student. After he did his diploma and degree in Malaysia, he succeeded to attend the University of Melbourne, Australia chasing his B.A (Honor’s) degree majoring in political science. His final stage in pursuing business knowledge was completed as he finished his Master’s in Business Administration from Harvard Business School. 

      According to Sydney Morning Herald (May 28, 2011),  Krishnan realized that single source income would not offer long term career assurance, Krishnan widened his business across the sea especially throughout the Asia. In the early 1990s, he started establishing a cross county multimedia corporations that also includes the famous MEASAT Broadcast Network Systems.  Krishnan ‘s companies and sub holdings acquired 3 satellites that circumnavigating the globe Currently. He succeed in widening business is a crystal clear evidence of Krishna being a networked individual. These success are related to his open culture mind where he can easily adapt and comprehend the business cultures of people from myriad societies across the nations both domestic and international. Therefore, he was willing to free up his mind by untangling narrow perspectives that might originated from our nation itself. He is special then others as sometimes people may disagree strongly when receiving any huge and drastic changes that were meant to ease up their life. 

      Ananda Krishnan is also popular with his extraordinary entrepreneurial flair and visionary in all terms and situations. The idea of the 88–store PETRONAS Twin Tower came out from his intelligence, he sold out that idea to former Malaysian Prime Minister, Tun Dr. Mahathir Mohammad quickly as he realized that the future chances would be so much wider with the presence of mutual cooperation. "In Asia, personal relationships are important, but you cannot personalize diplomacy”. Krishnan‘s thoughts are all known for its accurate definitions in business term. Some people even doubt it although they do not fully understand what does the quote means. Until now, he is respected for his apolitical view on building multidirectional relationship across all hierarchy. Ananda Krishnan and Tun Dr. Mahathir Mohammad is a close friend and they used to contact each other for discussing about the development of economic in Malaysia through the networked. That is why networked is important in running business. 

      Many fascinate Krishnan’s ability to see and visionary future prospects and opportunities in many aspects; yet until now it is still difficult to find an individual whom has such clear view and positive outlooks. Krishnan has observant character is nakedly proved in the early development of our nation flagship, the PETRONAS Twin Tower or also known as Kuala Lumpur City Centre (KLCC). People would easily state that the tower belong to the PETRONAS Holdings but many citizen never know that it was just a land. The twin tower is built on Jalan Ampang Land which company is owned by Krishnan As a property enthusiast, Krishnan built the Twin Tower and upon the constructions complete, he sold one of the tower to PETRONAS at a price which comprises the cost of the land and both of the towers. Basically, he gain double the profit after sold out the building. 

     There are lots of successful individuals all over the world stands with a pillar of strength which Ananda Krishan has said  “No risks, No incomes”. Ananda is an open–risk taker in every single decision he made. Although he completely be aware of the total net costs of his investments he put in could bring his life all the way back to his fountainhead, he is willing to put risks. Krishnan are more likely to be wary that even if he lost a bet, the failure could make him a wiser person. He has sparked a prevailing controversy after one of his subsidiaries staked a claim in a telecommunication company in Sri Lanka. Nonetheless, he remained on track with his positivity and managed to survive the slight hindrance without any major disruption in his business operations.

Ananda Krishnan